Search Engine Optimization (SEO): Optimizing websites to improve their visibility in search engine results pages (SERPs) and attract organic traffic.
Pay-Per-Click (PPC) Advertising: Creating and managing online advertising campaigns where advertisers pay a fee each time their ad is clicked. This includes platforms like Google Ads, Bing Ads, and social media advertising.
Social Media Marketing: Utilizing social media platforms such as Facebook, Instagram, Twitter, LinkedIn, and others to engage with audiences, build brand awareness, and drive website traffic or conversions.
Content Marketing: Creating and distributing valuable, relevant, and consistent content to attract and retain a target audience. This includes blogs, articles, videos, infographics, podcasts, and more.
Email Marketing: Sending targeted messages and promotional content to a subscriber list to nurture leads, drive sales, or build customer loyalty.
Influencer Marketing: Collaborating with influencers or individuals with a large following on social media to promote products or services to their audience.
Affiliate Marketing: Partnering with affiliates or third-party websites to promote products or services in exchange for a commission for each sale or lead generated through their referral.
Website Analytics and Optimization: Analyzing website traffic and user behavior using tools like Google Analytics to identify areas for improvement and optimize conversion rates.
Online Reputation Management (ORM): Monitoring and managing a brand's online reputation by addressing customer feedback, managing reviews, and mitigating negative sentiment.
Mobile Marketing: Optimizing marketing efforts for mobile devices, including mobile-friendly websites, mobile apps, SMS marketing, and location-based targeting.
